M&A Executive Search provided a project-based commercial strategy consultant to a child development technology company to address a critical market entry and pricing strategy capability gap for novel executive function assessment tools. The engagement focused on value proposition definition, pricing analysis, market research, and pediatrician field validation. Operating as an embedded advisor to management, the consultant delivered a comprehensive commercial viability assessment and market model, enabling the organization to evaluate potential adoption, optimize pricing, and inform investment and commercialization strategy.

