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Summary
This Retail Operations Consultant is a proven and well-connected executive sales manager in the Specialty Food industry who has managed the sales forces in the United States for several sizeable multi-national specialty cheese companies. While he primarily focused on specialty cheese, many distribution relationships and sales/distribution management have been involved with partners distributing other specialty food items. With strengths in sales with leading importers, distributors, and retailers, this Retail Operations Consultant, through his high level of customer intimacy, is a problem solver and a strategic thinker who enables both the companies he represents and his customers to increase their sales and profitability. He is also experienced in Specialty food marketing and logistics. A motivated and engaging leader, this Retail Operations Consultant enjoys collaborating and mentoring team members and empowering them to improve their organizations and embrace a continuous improvement culture.
Highlights
- 20+ years of sales management experience
- Sales Strategy Expertise
- Food Distribution Expert
- Vast customer and colleague network
- Retail and Food Service Specialist
- Skilled communicator
- Specialty Food Marketer
Relevant Accomplishments
- In 2018, spearheaded the successful launch of a line of specialty Swiss cheeses manufactured by Real Swiss Cheese in the United States. This achievement was made possible through a strategic partnership with the leading cheese importer, InterSource. His role was pivotal in adapting the products to meet US standards and developing an enticing pricing and product placement strategy. As a result of these efforts, the launch is projected to generate $20 million in sales over the next five years. he also managed the sales forces of two specialty cheese companies (Laclare and Lamagna) that were acquired by Milk Source LLC, the largest Wisconsin Milk Manufacturer, in 2017. Managed the American retail sales force for Emmi, the largest Swiss Cheese manufacturer. The sales force consisted of 6 salespeople generating $60 million in total sales, with 8 of the top 10 retailers in the country from 2013 to 2016, an increase of $10 million in sales over three years.
- Managed a sales force of five dedicated to Kroger Supermarkets (over 2,600 stores and 19 divisions) for Saputo Cheese co, one of the US’s largest specialty cheese importers and distributors. He increased sales from 8 to 20 million dollars between 2006 and 2013.
- Led the brand launch, brand design, and brand strategy for a leading brand of Imported Italian Specialty cheese called Il Villaggio and a leading brand of imported French cheeses called Ile de France.
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