Interim and Fractional CMOs and Marketing Executives
Marketing is one of the most important things a business can do. Not only does marketing build brand awareness but it positions your products and services to meet the needs of your various customer segments, it increases sales quickly through cost effective methods, and it engages and sustains your existing customers.
Part-time marketing leadership from interim and fractional CMOs who have “been there and done that” can quickly and on a part-time basis improve the efficiency and effectiveness of your marketing efforts in a way that truly impacts the growth of your business.
Request Interim & Fractional CMOs
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How To Get Access To the Right Marketing Leadership Flexibly & Affordably
Many companies have limited resources required to hire an experienced CMO or VP of Marketing on a full-time basis as top CMOs can demand compensation of $200K – $400K. The impact the right marketing professional with experience in your industry and customer set can have a dramatic impact on your business. Much of the value will come from creating the right direction and specific initiatives that will help grow the business as the right professional will be able to combine past experiences of what does and doesn’t work with leading edge approaches that can propel the business.
An interim marketing executive with the right background can often provide this value in a very focused effort, either work on a full-time interim basis for a period of time or working on a fractional basis 1-3 days a week for a longer period. Either way companies can get leading marketing and CMO talent providing 90% of the value at less than 50% of the cost of hiring.
At M&A Executive Search & Consulting we have an extensive network of senior level interim and fractional marketing executives and help clients engage the right marketing expert who has the right industry and marketing management experience that your organization needs to grow. Our Interim CMOs can quickly and on a part-time basis develop and advance key marketing initiatives that include
- Lead Generation and Management
- Target Market Assessment and Sizing
- Marketing Communication
- Demand Generation
- CRM Implementations
- E-Commerce and Other Online Strategies
- Channel Marketing Strategies
- Competitive Analysis
- Pricing Strategy
The following are Interim CMO and Marketing experts from M&A’s network: